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Commercial Legal Services
Successful businesses identify opportunities, exploit gains, and assess and minimise associated risk.
Whether you are a global brand or entrepreneurial venture, we will take the time to understand your long-term goals as a business to ensure that we offer strategic commercial legal advice that sets you up for success.
Our commercial law expertise
We know that for our clients, it’s not just about the next deal: it’s about the next decade. We have extensive experience advising UK and international clients across the firm’s key sectors, particularly those operating in the Technology, Retail and Financial Services sectors. We understand the unique complexities of these sectors and can support you on:
- international supply chain contracts;
- logistics and procurement;
- specialist manufacturing and maintenance agreements;
- outsourcing and facilities management;
- competition law compliance;
- sponsorship contracts and agreements;
- merchandising agreements;
- property management; and
- marketing and advertising contracts.
Our international team of commercial legal experts work together to provide you with tailored solutions, which could include supporting and collaborating with your in-house team behind the scenes, providing online reviews and reports, advising on implementation and operational issues, and even full deal structure planning and, leading negotiations on your behalf.
Brands, Advertising & Marketing
Our international team supports some of the world’s most successful brands on a wide range of advertising, marketing, and sponsorship matters.
The team frequently supports clients with their advertising and sponsorship campaigns, drawing on their expert understanding of media activation and the ways in which the regulatory environment affects marketing messages to help our clients take hold of opportunities whilst mitigating risk. Our clients benefit from our ability to advise across:
- brand partnership and sponsorship agreements
- agreements to facilitate the delivery of advertising & marketing activities, including with creative agencies, media buying agencies, developers and talent
- digital activations, including the interaction between marketing and technology (e.g. social media and viral campaigns)
- compliance under the CAP and BCAP Codes, sales promotion and direct marketing, including pre-publication/pre-transmission clearance
- compliance applicable only to advertising in regulated environments, ambush marketing, outdoor and ambient advertising, and advertising to children
- compliance aspects of competitions and giveaways, including wider consumer law elements
- compliance with event/experience-based activations, such as pop-up events
- consumer protection, defamation, intellectual property clearances and use of personal data
- contentious and litigious matters, including complaints handling with the Advertising Standards Authority and Information Commissioner
Our commercial law services
Commercial Contracts
Helping you identify opportunities, assess risk, exploit strategic advantages and minimise the consequence of any drawbacks.
Data Protection & Privacy
We can provide you with international contentious and non-contentious advice that exceeds straight-forward legal services.
EU & Competition
We will work with you to ensure that your company is fully compliant and avoids sanction.
Outsourcing
Our sourcing team can help you efficiently structure your sourcing portfolio and offer advice across the entire sourcing lifecycle.
Supply & Distribution
The agreements that you have in place with your suppliers and agents are critical. We can adapt your agreements tailored to your requirements and objectives.
Technology, Media & Telecommunications
We can help you to adapt to technological change to drive success for your business with experience supporting a wide variety of digital transformation projects.
Meet our commercial lawyers
What's important to you is important to us. Let's talk
If you would like to speak to a member of our Commercial team or to find out more about how we work, please get in touch.
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In-House Insights: Building and Contributing to high performing In-House Legal Teams
Megan Paul
Events
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Navigating the Digital Services Act and Online Safety Act: A Quick Guide for Digital Platform Providers on the need to police content
Dillon Ravikumar
Quick Reads
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Charles Russell Speechlys advises The Nero Group on its acquisition of coffee brand 200 Degrees
Keir Gordon
News
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Based on a True Story: Disclaimers in Film and Television – Case Update
Anna Hackworth
Quick Reads
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Abu Dhabi Enhances Film & TV Production Appeal with Increased Cashback Incentive
Anna Hackworth
Quick Reads
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Body Image and Advertising: CAP and BCAP Determine that Current Advertising Codes are Sufficient to Address Potential Harms
Imogen Brown
Quick Reads
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What do new sustainability rules mean for the fashion industry?
Ilona Bateson
Insights
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Determining legal bases for generative AI under data protection law
Janine Regan
Quick Reads
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Bloomberg quotes Daniel McDonagh on crypto sponsorships in Premier League football
Daniel McDonagh
In the Press
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Charles Russell Speechlys advises the University of Strathclyde on the incorporation and establishment of its Bahrain Campus
Gareth Mills
News
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Safeguarding Data Privacy: Saudi Arabia's New Rules for Personal Data Protection Officers
Mark Hill
Quick Reads
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AP News and over 170 US outlets quote Gareth Mills on the Google EU monopoly ruling
Gareth Mills
In the Press
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Benoît Pasquier and Alex Needham write for City AM on ensuring a more equitable future at the Olympic Games
Benoît Pasquier
In the Press