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Ilona Bateson

Associate

Ilona is a commercial lawyer with a focus on the retail, technology, and advertising sectors.

ilona-bateson

About

Ilona’s practice involves advising on various commercial contracts, especially in service supply related to technology, digital platforms, social media, marketing, and advertising.

She provides guidance on advertising partnerships, deals with influencers and brand ambassadors, agreements in technology and media, as well as licensing and concession deals. Ilona is diligent in ensuring that brand marketing activities comply with legal standards. Additionally, she handles consumer law, intellectual property, and ESG matters, along with supply and distribution agreements. The clients she supports range from well-established to up-and-coming brands in retail, luxury goods, fashion, beauty, design, music, entertainment, and other creative fields.

Ilona’s hands-on industry experience is enhanced by secondments at a leading international drinks company and at Nike EMEA, where she gained firsthand insight into the legal challenges and business operations of global enterprises.

If you need legal assistance that blends sector-specific knowledge with a clear understanding of commercial law, Ilona is here to help your brand navigate legal requirements and capitalise on business opportunities.

Ilona is admitted to practise in England and Wales.

Experience

  • Advising Nike’s legal brand and marketing team, including drafting and negotiating creative services agreements, brand ambassador deals and product collaboration agreements. 
  • Advising premium audio brand, Bowers & Wilkins on various marketing campaigns including the hosting of events and exploitation of digital content. 
  • Advising Value Retail, owner of Bicester Village and luxury outlet shopping destination on various marketing matters, loyalty agreements and other commercial contracts. 
  • Drafting and negotiating an exclusive distribution agreement with an Italian fashion brand.
  • Acting for an online beauty concierge, advising on both merchant and consumer terms and conditions. 
  • Acting for a leading London interior design company and advising on terms of sale, manufacturing agreements and environmental policies.
  • Advising a luxury skiwear brand on wholesale terms and conditions.
  • Advising Rapha on distribution arrangements.
  • Advising Sage on its global media buying and planning agreement with key media agency.
  • Acting for a Michelin star chef on a licensing and concession agreement for a restaurant in the stadium at a premier league football club.
  • Advising the Stonegate Group on various commercial agreements, across technology, marketing, advertising and logistics. 
  • Advising Universal Music in relation to various promotional marketing issues, including advising on competition and influencer terms and conditions. 
  • Acting for an events production company and advising on key commercial templates and agreements with brands. 
  • Drafting Modern Slavery Act policies and providing related advice to a number of key clients. 

Our thinking

  • Retail Collection – Episode 1: URBN

    Ilona Bateson

    Podcasts

  • What do new sustainability rules mean for the fashion industry?

    Ilona Bateson

    Insights

  • Cara Imbrailo and Ilona Bateson write for Fashion Capital on pop-up shops

    Cara Imbrailo

    In The Press

  • Retail Week quotes Ilona Bateson on the CMA’s investigation into environmental claims in the fashion retail sector

    Ilona Bateson

    In The Press

  • Fashion and the Green Claims Code brought into focus by open letter from the CMA.

    Ilona Bateson

    Quick Reads

  • Advertising in the Metaverse

    Ilona Bateson

    Insights

  • Top of the corporate agenda: modern slavery failings and mandatory supply chain disclosures

    Ilona Bateson

    Insights

  • Charles Russell Speechlys advises Puma Private Equity on its investment into MUSO

    David Coates

    News

  • Charles Russell Speechlys has advised long-standing client Stonegate on a series A investment into Peckwater Brands

    David Coates

    News

  • Jonathan McDonald and Ilona Bateson write for P3 Pharmacy on data protection compliance for pharmacy business owners

    Ilona Bateson

    In The Press

  • ICO's new Age Appropriate Design Code: The impact on business

    Ilona Bateson

    Quick Reads

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