Charles Russell Speechlys ‘Client Conversations’ features Giles Pocock – VP of Brand and Marketing at Bowers & Wilkins
min read- Giles Pocock delves into his career journey, the importance of brand partnerships, and how he has steered Bowers & Wilkins towards its leading position in a highly competitive global high-performance audio market.
- Previous guests have included legendary sportsman Alan Shearer CBE, world renowned theatre producer Sir Cameron Mackintosh, leading financial services figure Sir Martin Smith, philanthropist Dame Steve Shirley and renowned former cricketer Mark Ramprakash.
- Podcast series sees Managing Partner, Simon Ridpath, and Private Capital lawyers from around Firm, in conversation with prominent clients and friends of the Firm.
Charles Russell Speechlys today publishes episode three in its second series of the ‘Client Conversations’ podcast, hosted by Managing Partner, Simon Ridpath, and other lawyers from around the Firm. This episode, Simon is joined by Richard Davies, Commercial Partner and Head of Sport, and seasoned brand marketing executive Giles Pocock, Vice President of Brand Marketing at high-end audio equipment maker Bowers & Wilkins.
As a disruptor in the dynamic media and technology marketing space, Giles joined Bowers & Wilkins in 2022 and secured an impressive series of brand partnerships with global icons including David Beckham, Aston Martin and the James Bond franchise. He has also been instrumental to maintaining the brand’s relationship with the world's first and most iconic recording studio, Abbey Road Studios, which dates back 40 years.
Previous episodes have featured one of the best strikers of all time, Alan Shearer CBE, the world’s most prolific producer of musicals in theatre history, Sir Cameron Mackintosh, philanthropist Dame Steve Shirley, who pioneered a career in the information technology sector, Sir Martin Smith, who was a founder and senior partner of Phoenix Securities, and world-class cricketer Mark Ramprakash, who earned recognition as Wisden Cricketer of the Year and PCA Player of the Year in 2007 thanks to his 2026 first-class runs.
Giles Pocock comments:
I thoroughly enjoyed taking part in this podcast and it was great to cover so much ground relating to my sector. It is a privilege to market a company making such world-class products and I very much see myself as a ‘custodian’ of the Bowers & Wilkins brand. We had some really interesting discussions – for example around the importance of staying loyal to the heritage of a brand whilst at the same time not alienating audiences, even in the face of rapid technological change. A big thank you to the Charles Russell Speechlys team for inviting me onto the episode.
Simon Ridpath, Managing Partner, adds:
It was rather fitting for an episode all about partnerships and brands to interview a client that we ourselves so enjoy partnering with. Bowers & Wilkins is a prestigious brand and an important client, and Giles is full of insights not just on the audio equipment sector but also on the business and marketing world more broadly.
To listen to the Client Conversations podcast, please visit the Charles Russell Speechlys website here. You can also find our podcasts on Podbean, Apple Podcasts and Spotify.
