Commercial Legal Services

Commercial Legal Services

Successful businesses identify opportunities, exploit gains, and assess and minimise associated risk in order to thrive.

Whether you are a global brand or entrepreneurial venture, we will take the time to understand your long-term goals as a business, to ensure that we offer strategic, legal and commercial advice that sets you up for success.

Our commercial law expertise

We know that for our clients, it’s not just about the next deal; it’s about the next decade. We have extensive experience advising UK and international clients across all the firm’s key sectors, particularly in Technology, Retail and Financial Services. We understand the unique complexities of these sectors and can support you on:

We provide tailored solutions, which may include supporting and collaborating with your in-house team behind the scenes, providing online reviews and reports, through to full deal structure planning, leading negotiations on your behalf and advising on implementation and operational issues.

Brands, Advertising & Marketing

We advise leading brands on a variety of advertising, marketing and sponsorship issues.

Our team has a genuine understanding of media activation and the needs of brands in pursuing marketing activity. Crucially, we understand how the regulatory environment affects brands’ advertising messages and have advised a number of clients on their advertising and sponsorship campaigns.

Our clients benefit from our ability to provide a full range of advice, including:

  • advising on brand partnership and sponsorship agreements
  • agreements to facilitate delivery of advertising & marketing activities, including with creative agencies, media buying agencies, developers and talent
  • advising on digital activations, including the interaction between marketing and technology eg social media and viral campaigns
  • compliance under the CAP and BCAP Codes, sales promotion and direct marketing, including pre-publication/pre-transmission clearance
  • compliance applicable only to advertising in regulated environments, ambush marketing, outdoor and ambient advertising, advertising to children
  • compliance aspects of competitions and giveaways, including wider consumer law elements
  • compliance with event/experience based activations, such as pop up events
  • consumer protection, defamation, intellectual property clearances and use of personal data
  • contentious and litigious advice, including complaints handling with the Advertising Standards Authority and Information Commissioner.
Sustainability Hub

Sustainability Hub

Visit our Sustainability Hub for important updates and insights.

Our commercial law services

Commercial Contracts

Commercial Contracts

Commercial decisions are at the heart of business activity.

Data Protection & Privacy

Data Protection & Privacy

Our team provides global contentious and non-contentious advice.

EU & Competition

EU & Competition

We can work with you in order to ensure that your company is fully compliant and avoids sanction.

Outsourcing

Outsourcing

Our sourcing team can help you efficiently structure your sourcing portfolio and offer advice across the entire sourcing lifecycle.

Supply & Distribution

Supply & Distribution

For most established businesses, the agreements that you have in place with your suppliers and agents is critical.

Technology, Media & Telecommunications

Technology, Media & Telecommunications

We work with some of the most creative and ambitious people around.

Our thinking

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